Series 5. Eco Icon No.5


Bright Woods‘ collection by Giancarlo Zema


bright woods collection, giancarlo zema, I Saloni, Salone del Mobile, Milano, Milan Salone 2010, Salone 2010, Milan Design Week, Milan Design Fair, triennale, natural furniture, wood furniture

Looking like a collection of bonbons… or a gathering of  lluminated chestnuts….this new collection  of gloriously glowing  chairs and coffee tables made a delicious addition to the designs on show at Milan Design Week. These luminous pieces, made from wood and natural resin strips, were designed by Giancarlo Zema for the Avanzini Group . Called the ‘ Bright woods collection  ‘   they are part  natural woodland- part high tec resin ,fusing the two elements perfectly…no mean feat!  The collection was launched   at the Design in Nature exhibition in the Triennale Design Museum  as part of the Milan Furniture Fair.

www.gruppoavanzini.com

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Series 5.Eco Icon No.4


 

‘Marcel would go’ chair by The Skate Study House

marcel would go chair

Based on their passion for mid-century design, skateboard culture, and the SoCal lifestyle, designers champion skate boarder Pierre Andre Senizergues and Gil Le Bon de La Pointe have launched a new company The SKATE STUDY HOUSE that makes sleek, gorgeous post modern furnishings and accessories out of recycled second hand skate board products. Skate Study Houseis quintessential California – skater cool, mid-century minimal, and totally green.

The latest addition to their eco skate board inspired collection is this witty homage to Marcel Breuer’s iconic chair…but made entirely of recycled skate boards….a collector’s piece in the making…..called ‘Marcel would go’….perhaps it should be called ‘ Marcel would go……..and get one!”

The SKATE STUDY HOUSE ‘s concept is: ‘Living the lifestyle’. For Gil Le Bon de La Pointe and and  Pierre  Andre Senizergues , founders of the brand, this is what fuels their constant inspiration for all their design innovations.Pierre Andre ‘s mission is to explore other avenues of design by seeking to understand architecture, interior design and other eco / sustainable concepts. He has spent a considerable amount of time researching these new concepts — always trying to mix the skateboard culture and green materials with each endeavor.

SKATE STUDY HOUSE /SSH is an innovative design concept specializing in recreating popular furniture through the vision of a skateboarder. The movement of a skateboarder constantly changes — it recreates itself by transcending boundaries and inventing ways to conquer obstacles. It is constantly about anticipation and adaptation to one’s environment. The same is true for living design. The combination of the two produces a mixture of contemporary lifestyle, art and action sports culture, which is all found in this unique collection. Pierre Andre, president and CEO of Sole Technology, parent company of leading action sports footwear and apparel company , continues to push designs that are created with skateboarders in mind and consist of a unique blend of fashion, durability and quality. Channeling his same creative spirit for innovation,

FOR Gil Le Bon De Lapointe, being a skateboarder was a steppingstone to becoming a furniture designer. “You spend a lot of time choosing and using your board — checking the shape, the curves, the elasticity of the plywood,” says De Lapointe, still an avid skater. “The focus you have on the equipment makes it possible for you to use that knowledge for something different.”

Senizergues has in turn received numerous accolades; including the Orange County Entrepreneur of the Year Award, the Immigrant of the Year Award, OC Metro’s Hot 25 and Most Influential CEO’s in Orange County and Footwear News’ Power 100. In 2009, Pierre-André was once again recognized in OC based media for his green leadership and environmentally conscious philosophy in business, and most recently Microsoft’s Customer Excellence in Environmental Sustainability. Senizergues was also recognized as one of the Top Innovators by the Orange County Register and by Global Green USA with a Corporate Environmental Leadership Award for his environmental practices and corporate responsibility by revolutionizing the way Sole Technology does business.

As action sports continues to grow in popularity, Senizergues is dedicated to ensuring that Sole Technology remains at the forefront in the industry. To achieve this, he keeps the company steadfastly focused on advances in quality, function and style. His ultimate goal is to make his company’s products the premiere choice to support the next generation.

www.skatestudyhouse.com